Where the deals are
Industries Worth Buying
The supply of sellable businesses clusters where owners are retiring and the companies are too profitable to close. Each guide below covers what the category typically sells for, what drives value, and the red flags to check before you sign anything.
31 industry guides · multiples · valuation drivers · red flags

Local & Physical
Home Services
3.0x to 7.0x SDEPlumbing, electrical, roofing, and cleaning: essential services, recurring maintenance revenue, and the deepest pool of retiring owners in the country.
Read the guide →Laundromats & Self-Serve Services
2.5x to 5.5x SDESemi-absentee by design, simple operations, and steady demand that does not care about the economy.
Read the guide →Landscaping & Property Maintenance
2.5x to 4.5x SDEContract-based recurring revenue from commercial and residential clients, with routes that keep earning year after year.
Read the guide →Automotive & Boat Services
2.5x to 5.5x SDEEssential, non-discretionary repair and maintenance with strong local moats once a shop earns its reputation.
Read the guide →Building & Construction
2.5x to 5.5x SDESpecialty trades and contractors with real assets, licensed crews, and backlogs of contracted work.
Read the guide →Restaurants & Food
1.5x to 3.5x SDEThe most familiar business category and the most unforgiving. Low multiples reflect high failure rates and thin margins.
Read the guide →Retail
1.5x to 4.0x SDESpecialty and niche retail with loyal local followings. Commodity retail struggles against e-commerce; specialty survives on expertise.
Read the guide →Beauty & Personal Care
1.5x to 4.0x SDESalons, spas, and med spas with loyal repeat clientele. Affordable entry point, but talent retention is everything.
Read the guide →Pet Services
2.5x to 5.0x SDEGrooming, boarding, daycare, and training for pets that owners treat like family. Recession-resistant and growing.
Read the guide →Entertainment & Recreation
2.0x to 5.0x SDEBowling alleys, escape rooms, golf, and local attractions that sell experiences people cannot get online.
Read the guide →Professional & B2B Services
B2B Services
3.0x to 6.5x SDEContract-based services sold to other businesses: sticky clients, predictable revenue, and deep retirement-driven supply.
Read the guide →Professional Services
2.5x to 6.5x SDELaw, engineering, architecture, and consulting practices with credentialed staff and long-tenured clients.
Read the guide →Financial Services
2.0x to 6.0x SDEBookkeeping firms, tax practices, insurance agencies, and advisory books with extremely sticky recurring clients.
Read the guide →Real Estate Services
2.5x to 6.5x SDEProperty management, brokerages, and related services with contracted recurring fees on managed assets.
Read the guide →Marketing & Creative Agencies
3.0x to 7.0x SDEHigh margins, no inventory, and location-independent. The classic first acquisition for buyers with a sales or marketing background.
Read the guide →Online Professional Services
2.0x to 5.0x SDERemote-first firms selling design, development, writing, or consulting deliverables with distributed teams and low overhead.
Read the guide →Education & Children
2.5x to 5.5x SDETutoring centers, preschools, and enrichment programs with enrollment-based recurring revenue and long family relationships.
Read the guide →Health Care & Fitness
2.5x to 7.0x SDEClinics, home health, and fitness concepts riding demographic tailwinds and recurring patient or member revenue.
Read the guide →Travel
1.5x to 4.0x SDEAgencies, tour operators, and niche travel services rebuilt around expertise and group travel after the industry's reset.
Read the guide →Digital & Online
SaaS
3.0x to 10.0x SDESoftware subscriptions with the best revenue quality in small business: recurring, high-margin, and scalable.
Read the guide →E-Commerce Brands
2.5x to 5.5x SDEProduct brands sold online: scalable, data-rich, and frequently listed by founders ready to move on.
Read the guide →Content Sites
2.5x to 5.5x SDEAd and affiliate-funded websites with high margins and low overhead, bought and sold on trailing earnings.
Read the guide →Newsletters
2.0x to 5.5x SDEEmail audiences monetized through ads, sponsorships, and subscriptions. The digital version of a route business.
Read the guide →Courses & Memberships
2.5x to 6.0x SDEDigital education businesses with subscription revenue, high margins, and audiences that compound.
Read the guide →Apps & Gaming
2.5x to 7.0x SDEDigital products with global reach and near-zero marginal cost. High upside, but revenue can be fragile.
Read the guide →Marketplaces & Platforms
3.0x to 10.0x SDE / EBITDATwo-sided platforms with network effects: the highest ceiling of any category, and the hardest to diligence.
Read the guide →Managed Service Providers (MSPs)
4.0x to 9.0x SDE / EBITDAIT support companies with contracted monthly recurring revenue and some of the strongest multiples in small business.
Read the guide →Communication & Media
2.0x to 6.0x SDELocal media, production companies, and communications firms with entrenched audiences and advertiser relationships.
Read the guide →Industrial & Distribution
Manufacturing
2.5x to 6.0x SDENiche manufacturers with proprietary products, long customer relationships, and real hard assets.
Read the guide →Wholesale & Distribution
2.0x to 5.0x SDEThe quiet middle of the economy: established supplier relationships, repeat purchase orders, and asset-backed deals.
Read the guide →Transportation & Storage
2.5x to 6.5x SDETrucking, logistics, moving, and storage businesses with contracted freight, real assets, and steady demand.
Read the guide →Not sure which industry fits you? Start with the buying roadmap or run the numbers with our deal calculators.

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